Category Archives: Business

Hey Photographer [An open letter to my competition]

Hey Photographer, I thought I’d take a moment to write you a quick note. You see, I think you’re worth more. I’ve been watching your work develop over the last months/years and you’ve got to the point where you are producing a really awesome product. Your work is consistent, you’ve developed your style and I…

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Five wild and not-so-crazy things I did to have my best year ever

This was the best year I’ve ever had in my business! I set a wild-crazy goal at the beginning of the year to double my revenue and get my company running like a well-oiled machine. It meant making A LOT  of changes and trying new things….so I thought I would take a moment to share…

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Wine Down Wednesdays ep.07 – Photography Awards and Credentials: Do they matter?

This week Melissa celebrates a Best in Class award with the PPOC BC Region. Amanda is wondering…does any of that image competition stuff really matter? What’s the point of it all anyway? Join the conversation with Melissa and Amanda! Are you thinking about competing? What’s holding you back? Let us know in the comments below!…

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Wine Down Wednesdays ep.06 – Pricing Albums

Albums…money makers or money losers? This week we talk about pricing albums and how to do it strategically to make sure they are profitable and easy to sell! The mistake a lot of photographers make when pricing albums is that they just do the regular mark-up (x4) and don’t accurately account for their time. Producing…

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Wine Down Wednesdays ep.05 – Mini-Sessions

Mini-sessions – to do…or not to do?   This week Amanda’s ask’s about “mini-sessions” because everyone seems to be doing them. Should you? Should Amanda? Check out Melissa’s thoughts on mini sessions and when they might make sense…and when they do not!

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