The switch from running a shoot n’burn company to a high-value photography company can be a bit overwhelming. Some people have the ability to dive in a make the switch almost overnight. But for many photographers that have the desire to make the change, the process can paralyzing. That’s why I thought I would give you…
Photographers will rarely admit this on social media, but get a group of them together to chat about pricing their photos, and many of them will tell you they just make their prices up. Isn’t that crazy? Why are we doing this? Well, in the case of digital files, when the industry made the switch…
For years, photographers have been undervaluing their digital files. But it wasn’t their fault. They were handed a brand new product, which the experienced pros treated like negatives and the new pros gave away like candy. An industry standard was never created. With all the changes in social media and technology, the general public is…
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