Last week while at Image Explorations, I found myself in a conversation about “the power of print”. We got into a heated debate about prints versus digital files and the state of the industry…a debate I’ve heard a number of times. The long-time established pros were really trashing the idea of selling digital files and blaming…
Tag Archives: pricing photography
Photographers will rarely admit this on social media, but get a group of them together to chat about pricing their photos, and many of them will tell you they just make their prices up. Isn’t that crazy? Why are we doing this? Well, in the case of digital files, when the industry made the switch…
For years, photographers have been undervaluing their digital files. But it wasn’t their fault. They were handed a brand new product, which the experienced pros treated like negatives and the new pros gave away like candy. An industry standard was never created. With all the changes in social media and technology, the general public is…
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